You. Smart. Thing.

You. Smart. Thing.’ (YST) is the leading travel demand management and journey planning platform for destinations, events, and venues. Our travel assistant service improves audience experience and accessibility, whilst reducing the disproportionate carbon footprint created by travel. Web-based technology captures valuable travel data enabling clients to understand, act upon, influence and monetise travel behaviour.
The solution is highly configurable and scalable to solve specific mobility challenges in the mountains faced across sports and cultural events, local authorities and transport sectors by overlaying ski lift data, public transport mapping and other complex data fields.