Lausanne, Switzerland: 27 September 2021 – The Sustainable Mountain Alliance (SMA) is launched today on World Tourism Day to help protect the environment that is the most sensitive to climate change, the mountains. A Swiss based non-profit organisation, the SMA’s vision is to facilitate the transition to sustainable sports and tourism in the mountain environment,… Continue reading Global Launch of the Sustainable Mountain Alliance (SMA), facilitating the transition to sustainable sport and tourism in the mountains